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Before Your Livestream

1.  Make sure that you are well-prepared prior to hosting your stream: 

• Use a phone or a laptop with a high-quality camera
• Use a tripod to stabilize your phone or place your laptop on a flat,  elevated platform. Make sure to position your camera properly at eye level or slightly above. 
• Having a stable internet connection throughout the stream is crucial. It is recommended to have an internet speed of at least 10 Mbps to ensure seamless streaming. If possible, please prepare a backup internet connection (e.g. a prepaid WiFi connection or mobile phone data).
• Ensure there is good lighting to make your stream look clearer and more attractive.
• Dress and look presentable for the live stream. 

2. Captivate your audience with a noticeable cover photo and title:

• Photo:
• Use a photo that best represents your live stream content
• Upload in square format, maximum image size of 200 KB
• Title:
• Make it clear and concise in order to attract attention.
• Maximum of 20 characters (this includes both letters and spaces).

   ⚠️ Note

You can also include giveaways, freebies, or vouchers on the title.

Ex: “10 ways to improve your skin”, “Hacks for the modern career mum”, “Favorite jeans for the Summer”, and “Watch and win makeup brushes”

3. As much as possible, focus on one main topic and avoid including multiple topics in your stream. 

4. Limit your Featured Products to 100 items only per stream for a better viewer experience. 

Check our Livestream Campaign Stream Violations table below for more details.

5. Promote your live streams on your social media accounts! Invite your followers to join and stream your content. This also helps build awareness on your livestream schedule

During Your Livestream

1. Make sure that the items promoted fit within the livestream frame.

2. Actively engage with your viewers and encourage them to interact with you in the comments section so they can know more about the product (e.g. product demos, close-up look on the items, etc.)

3. Maximize all Shopee Live’s features and tools that you can use:

• Vouchers
• Mine / Auction Feature
• Poll Feature
• Coin Rewards

4. You can also give special promos, vouchers, or giveaways toward the end to keep your viewers engaged throughout the stream! Make sure to use these vouchers carefully and to refrain from entertaining viewer requests to add products to your Orange Bag.

5. Check your real-time livestream performance through the “Livestream Dashboard”.

6. Always keep your actions and words appropriate and respectful. 

7. Remain truthful when advertising products and sharing product details. All listed products should also abide by Shopee’s Listing Guidelines.

8. Stay on camera for the duration of your live stream. Streaming with static screens, or those with no visible host or content will be considered as a Moderate Violation.

9. Ensure to use a designated ShopeePartnered Remittance Center.

After Your Livestream

1. Review your performance and identify ways on how you can improve your streams. Best to set your own targets to grow your live streams further

2. Schedule your next live stream. It is recommended to create a consistent schedule to build a habit among your viewers.